English for Marketing Basics

“English for Marketing Basics” is a practical guide designed to help students, professionals, and anyone interested in marketing to master the essential language and concepts of the field. This book bridges the gap between learning English and understanding the fundamentals of marketing, making it an invaluable resource for non-native English speakers who aspire to excel in the global marketplace.

The book covers key topics such as market research, branding, advertising, and digital marketing, all while integrating language exercises that enhance vocabulary, grammar, and communication skills relevant to marketing. Each chapter is carefully crafted to build both your marketing knowledge and your ability to articulate ideas clearly and effectively in English.

Real-world examples, case studies, and practical exercises are included throughout to reinforce learning and provide context for how marketing concepts are applied in professional settings. By the end of the book, readers will not only have a solid understanding of marketing basics but also the confidence to communicate their ideas and strategies in English.

Whether you are preparing for a career in marketing, improving your business English, or simply interested in the language of marketing, “English for Marketing Basics” offers the tools and knowledge you need to succeed in this dynamic field.

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